Recent multisensory posts

InterestingMultisensoryScientific
24/10/2020

Sequence Variants in Human Olfaction Genes Associated with Perceptual Differences | McDonnell Boehnen Hulbert & Berghoff LLP – JDSupra

Perception by the five human senses (sight, hearing, taste, smell, and touch) varies significantly between individuals and populations.  Some use these differences to their advantage, such as sommeliers capable of…
CommunicationMultisensorySoundVisual
23/10/2020

Paint verbal pictures – The Art of Speaking | Castanet.net

Photo: facebook.com Painting the verbal picture creates descriptive images by drawing on common experience By Bill Brown Toastmaster Magazine The goal of speaking and speech writing is communication. That’s not…
EntertainmentMultisensorySoundTaste
21/10/2020

Glasgow steak restaurant Porter & Rye launches immersive dining at home experience – to support local artist | Scotsman Food and Drink

Steak fans can enjoy a restaurant experience at home as Porter & Rye teams up with an award-winning Scottish jazz musician. Porter & Rye has teamed up with award-winning jazz…
EmotionsMultisensorySmellSound
21/10/2020

Woodwick crackling candles | Daily Mail Online

As we head into the dark depths of winter, it might be time to give your home some affordable cosy updates. When the nights draw in, candlelight is key for…
Augmented + virtual realityHealthMultisensory
21/10/2020

VR Use in Gaming Has Medical Researchers’ Attention | Medical Daily

In the world of gaming, virtual reality lets the player feel like he is part of the action: climbing hills, shooting bad guys, morphing into character after character. But researchers in Japan took…
HealthMultisensorySoundVisual
21/10/2020

Visual, hearing impairments may increase risk for cognitive decline, depression | Healio

Individuals with visual and/or hearing impairments were at increased risk for cognitive decline and depression, according to results of a cross-sectional study published in JAMA Network Open. “The risk visual and…
MultisensorySmellTaste
18/10/2020

Whisky expert explains how the drink tastes often uses more senses than we may think | Press and Journal

© Supplied The dictionary defines flavour as a mixed sensation of smell and taste, which leaves us to conclude that they are two separate sensations of which flavour is the…
EntertainmentMultisensorySoundVisual
17/10/2020

“Chromesthesia,” or the rare ability to hear sounds and music through colors with pandora | Forbes

The Pandora music streaming application is seen on an iPhone on November 8, 2017. NURPHOTO VIA GETTY IMAGES Music streaming platforms have long offered users the ability to create custom playlists and…
ArtMultisensoryTasteVisual
16/10/2020

Kaiser Gallery bringing multimedia art and curated cocktails to Tremont | cleveland.com

Kaiser Gallery is set to open in October or November in Tremont. (Images courtesy Morgan Bukovec, Gary Sczerbaniewicz, Allison M. Walters) CLEVELAND, Ohio -- Craft cocktails will be paired with…
HealthMultisensoryScientific
15/10/2020

Nerves that sense touch may play role in autism | ScienceDaily

Autism is considered a disorder of the brain. But a new study suggests that the peripheral nervous system, the nerves that control our sense of touch, pain and other sensations,…
HealthMultisensoryNeuroscience
15/10/2020

Research illustrates atypical sensory experiences in early-onset schizophrenia adolescents | Medical Xpress

Functional magnetic resonance imaging (fMRI) and other brain imaging technologies allow for the study of differences in brain activity in people diagnosed with schizophrenia. The image shows two levels of…
FlavourMultisensoryTasteVisual
09/10/2020

Autumn Drinks Are The Hottest Hair Colour Inspiration Trend | Glamour UK

From hot chocolate to pumpkin spice: The hair trends inspired by your favourite Autumn drinks Pumpkin Spice Latte season is upon us, which means roll necks, ankle boots and oversized coats are…
EntertainmentMultisensory
09/10/2020

Fairmont Dubai relaunches pitch-black dining experience | Hotel News ME

Noire at Fairmont Dubai, the only venue in the region where guests can embark on a 5-star gourmet cuisine journey in a pitch-black dining room, has relaunched. The experience is available…
MultisensorySmellSoundVisual
09/10/2020

The scents, sights and sounds of fall equinox in Alaska | Anchorage Daily News

Highbush cranberry, which emits a musty smell in autumn. (Photo by Ned Rozell) On the first day of October, a little girl pulls on her rubber boots and rushes outside…
EmotionsMultisensory
08/10/2020

How Your Work from Home Office Impacts Your Mood, and 10 Ways to Improve It | InStyle

GETTY IMAGES/INSTYLE Your home office can affect not only your productivity, but also your mental health. Use these strategies for a boost. For many people, working from home is the…
EntertainmentExperientialMultisensory
08/10/2020

Nordic Lights Come to London in New Pop-Up Immersive Experience | The London Resident

A new immersive pop-up has arrived in London that allows you to experience the Northern Lights without the faff of travelling during a pandemic The Northern Lights – aka the…
BrandingMarketingMultisensorySmellVisual
08/10/2020

Samsung ecobubble washing machine has it’s own bespoke fragrance | Idealhome

Who doesn’t love the scent of freshly laundered clothes? Well, Samsung has bottled that scent to celebrate the launch of its new Samsung ecobubble washing machine. After seeing Olympic Gold…
BrandingMultisensorySoundTouch/Feel/TextureVisual
06/10/2020

Mastercard sees benefits from sonic branding | WARC

Mastercard, the payments company, believes that effective sonic branding can help enhance brand attributes such as differentiation, image, identity and emotional connectivity with consumers. Greg Boosin, executive vice president, global…
Augmented + virtual realityMultisensorySoundVisual
03/10/2020

Tourism Australia offers 8D sound and sensory experience | Outlook Traveller

Explore the Great Barrier Reef from your couch, with a real-time effect, Photo Credit: Shutterstock Virtual tours and immersive travelling is the latest travel fad, and Tourism Australia just took it…
EmotionsEntertainmentMultisensory
02/10/2020

Live venues are the lifeblood of music culture and must survive | The Conversation

People use live music as a resource to help feed and nourish their emotions, for heightening or changing their energy levels and as a platform to escape the constraints of…
Artificial IntelligenceMultisensory
02/10/2020

Alexa’s getting ‘more expressive,’ and multisensory | MSN live

© Provided by CNET Alexa is getting teachable AI. Chris Monroe/CNET Amazon has unveiled new artificial intelligence capabilities for Alexa , aimed at making the voice assistant more conversational in your home. Alexa will be "more…
InterestingMultisensoryTasteVisual
02/10/2020

Food is next big trend in 3D printing | Online Athens

AP photo A decade ago, 3D printing became a hot topic. Brooklyn-based MakerBot, which have since become a global leader in the space, were new on the scene and shaking…
ArtInterestingMultisensoryTasteVisual
30/09/2020

Food artists using slices of bread as their canvas! | Hindustan Times

Your everyday slice of bread has got a delightful makeover, with food artists using it as their canvas! Raising a toast has got a new meaning in the new normal,…
EntertainmentMultisensorySoundVisual
28/09/2020

Tourism Australia’s New Multi-Sensory Videos Capture the Sights and Sounds of the Country’s Most Stunning Spots | Concrete Playground Sydney

Embark on one of six colour-themed virtual escapes, visiting eye-catching destinations around the nation. With international trips off the cards for the next little while — even if a travel bubble with New…
BrandingMarketingMultisensoryTasteTouch/Feel/TextureVisual
28/09/2020

M&S is selling gin snow globes – and they’ll get you in the Christmas spirit | The Sun

Marks and Spencer are now selling sparkly gin snow globes in time for XmasCredit: M&S MARKS and Spencer are getting in the festive spirit and are now selling epic gin…
BrandingMarketingMultisensoryTasteVisual
27/09/2020

Pickering’s Gin’s ‘must-have’ Christmas item for any drinks fan return as Gin Baubles go on sale | Daily Record

The 'must-have' Pickering's Gin Baubles. (Image: Pickering's) The must have gift for any gin fan at Christmas are back. Edinburgh-based gin maker Pickering's have announced the return of their hugely popular Gin…
EmotionsMarketingMultisensory
25/09/2020

When the company does more: the importance of social marketing | Doxee

Marketing has many approaches to attract the customer: the rational one, the sensory one, and the emotional one. Yet, at a time when consumers are becoming more and more attentive…
Augmented + virtual realityEmotionsMultisensory
25/09/2020

The senses in an increasingly digital world | OUPblog

We interact with the world around us with all our senses—such as sight, hearing, smell, but also much more! The senses are fundamental to our experiences. The research area of…
EmotionsEntertainmentMultisensoryScientific
23/09/2020

How “sensuous” gambling experiences affect the client | Medical Express

Interdisciplinary scholar Erin Lynch. Credit: Brendan Lynch The sounds, the lights, the layout, even the smells of the Montreal Casino have all been carefully crafted to entice gamers inside, and…
BrandingMultisensory
18/09/2020

Q&A with FCB Health Network’s Fernando Fernandez | PharmaLive

Med Ad News talked to Fernando Fernandez, Managing Director of FCB Health Network’s BX – Brand Experience Design Group, about how COVID-19 has changed the way people interact with brands, how branding innovations such as…
BrandingMultisensoryTasteTouch/Feel/TextureVisual
18/09/2020

PERRIER announces collaboration with Takashi Murakami | Beverage Industry

PERRIER Carbonated Mineral Water, a brand of Nestlé Waters North America, Stamford, Conn., announced the release PERRIER x MURAKAMI, a collaboration with renowned artist Takashi Murakami, inspired by the pop…
BrandingMultisensorySmellVisual
16/09/2020

Babe Wine creates candles with jockstrap, nacho and grass scents for NFL kickoff | Marketing Dive

Courtesy of Babe Wine Dive Brief: Babe Wine has teamed up with Ryan Porter's Candier brand to introduce three stadium-scented candles: Hashtag Field Goals, Jockstrap and $18 Nachos, the wine…
ArtMultisensorySoundVisual
16/09/2020

The Arts Council of Princeton Presents “Art and Music: Touching Sound” | NewJerseyStage.com

(PRINCETON, NJ) -- The Arts Council of Princeton presents Art and Music: Touching Sound, a collaboration between the Princeton Artists Alliance and Mobius Percussion. The exhibition, featuring paintings, drawings, and sculpture,…
MultisensorySmellSoundTaste
15/09/2020

Caffeine lovers are more likely to enjoy coffee in a quiet space, study claims | Daily Mail Online

Shutterstock It lessens perceptions of coffee's sweetness, bitterness, acidity and temperature Loud background noise masks the taste and flavour of coffee, scientists suggest Cafes could have noise cancelling headphones on…
ArtEntertainmentMultisensory
14/09/2020

Immersive art experience hops into permanent San Antonio space | CultureMap San Antonio

Ramble through the Rainbow Cave this fall. Courtesy photo The merging of technology and social media has birthed an interesting trend in modern art: the interactive art installation. As artists create work…
ArtEducationMultisensorySmellVisual
11/09/2020

WAR Flowers: A Touring Art Exhibition Brings Century-Old Wartime Experience to Life Through Floriography, Sculpture and Scent | City of Mississauga

City building | September 10, 2020 WAR Flowers: A Touring Art Exhibition opens at the Living Arts Centre in Mississauga on September 17. The unique and historically-based exhibit, offers visitors a unique…
Augmented + virtual realityHealthMultisensory
09/09/2020

Virtual Reality May Ease Chronic Pain | MedPage Today

Virtual reality (VR) for chronic pain has produced promising results but faces important challenges, a literature review suggested. "Despite scientific evidence, access to VR devices is limited due to cost…
EmotionsExperientialMemoryMultisensorySmellTasteVisual
05/09/2020

Evoking of a sudden and involuntary memory from a specific smell, taste, or texture. | FFT

Guests of Lough Erne Resort are to be given the chance to reminisce on personal memories of Autumns past thanks to the 5-star resort’s newly launched food, beverage, and spa…
EntertainmentMultisensorySoundVisual
04/09/2020

Daredevil has a unique way of perceiving the world – one readers can experience in GraphicAudio Productions’ comic book adaptations! | Screenrant

Comic books have traditionally been a form of visual entertainment, with readers returning every month to enjoy the brightly colored panels full of superheroes, monsters, and other fantastic characters. Nevertheless,…
EntertainmentMemoryMultisensory
03/09/2020

Care home residents set sail on a virtual cruise | Brighton & Hove Independent

Frank Gearing, a resident at RMBI Home Barford Court, enjoying the virtual cruise. Usually residents are able to enjoy lots of outdoor activities and outings, but since lockdown they haven't…
HealthMultisensoryVisual
03/09/2020

‘Curing blindness’: why we need a new perspective on sight rehabilitation | The Conversation

Many blind people want sight rehabilitation technologies to increase their independence. Tracy Spohn/ Shutterstock In a society focused on visual communication, being blind can have severe disadvantages. In fact, research shows blind…
EntertainmentMultisensorySoundTasteVisual
03/09/2020

‘The Argument’ Wine Has Launched For The Perfect Wine and Movie Pairing | Broadway World

The team behind the new comedy movie The Argument (starring Dan Fogler, Emma Bell, Maggie Q, Danny Pudi, Cleopatra Coleman, Tyler James Williams and Charlotte McKinney and directed by Robert…
HealthMultisensory
01/09/2020

Housing Authority scheme helps families with autistic children create a multi-sensory room at home | 

Social Accommodation Minister Roderick Galdes and the prime minister's wife, Lydia Abela, unveiled a scheme that will help families with autistic children invest in a multi-sensory room at home Families…
ArtEntertainmentMultisensorySoundVisual
31/08/2020

Multisensory,feverish percussive efficiency and mind-altering digital composition | Herald Planet

This week we’ve explored the topics and theory of two major works from Berlin-basically based entirely efficiency duo LABOUR. For Farahnaz Hatam and Colin Hacklander, inventive expression and philosophical investigation…
MarketingMultisensorySmellVisual
31/08/2020

DQ Fall Blizzard Treat Candle Collection and new Fall Blizzard Menu | Fansided

Why just eat the Fall Blizzard Menu when there’s the DQ Fall Blizzard Treat Candle Collection. Forget that pumpkin spice latte, because the Fall Blizzard Menu and DQ Fall Blizzard…
EntertainmentMultisensorySoundTasteTrendyVisual
25/08/2020

Aqua Gastronomy: the latest multi-sensory underwater dining experience by Resorts World Sentosa | Timeout Singapore

Photograph: Resorts World Sentosa Go under the sea and dine in the company of marine animals with Resorts World Sentosa’s latest dining adventure Dine in groups of up to five…
Augmented + virtual realityMarketingMultisensorySmellSoundVisual
24/08/2020

How to Use Sensory Marketing Online | CMSWire

Retailers are preparing for a holiday season of more online shopping and less in-store shopping. According to a recent Radial survey, as many as 60% of consumers plan to shop less in…
ArtMultisensorySmell
24/08/2020

Identity, memory find expression in new media designer Kadambari Sahu’s multi-sensorial installations | Lifestyle News,The Indian Express

Kadambari Sahu has presented these installations in multiple forums and venues, including at Hyderabad’s State Art Gallery (2018) and Pratt Institute, Brooklyn (2019), Interaction ’18 (Lyon) and Interaction ’20 (Milan).…
HealthMultisensory
19/08/2020

Metro Sports Facility to house NZ’s first aquatic sensory experience | ODT

The Metro Sports Facility currently under construction in Christchurch central will include a New Zealand-first aquatic sensory experience area specially designed for disabled people. The Metro Sports Facility is being…
BrandingEntertainmentMarketingMultisensory
18/08/2020

Woodford Reserve creates Spectacle for the Senses | The Spirits Business

Brown-Forman has unveiled a new campaign for Woodford Reserve to celebrate the Kentucky Derby and highlight the 200-plus flavour notes in the Bourbon. Woodford Reserve’s latest campaign is called Spectacle…
BrandingEmotionsEntertainmentMultisensorySmell
17/08/2020

Casino Scents & Fragrances | The Truth of Casino Scent Marketing

As a gambler, are you aware that casinos use olfactory senses to increase their profit? Vegas casinos are most famous for this behavior. Vegas casinos act like primadonnas when it…
ArtMultisensory
17/08/2020

Allegories of the Senses: Cooper Gallery reopens with ‘sense-ational’ art exhibition | The Star

Allegories of the Senses at Cooper Gallery from Saturday, August 15 Allegories of the Senses is a collaborative exhibition including artwork from the Arts Council Collection and is part of…
MultisensorySoundVisual
17/08/2020

The Effects of Ethnically Congruent Music on Eye Movements and Food Choice—A Cross-Cultural Comparison between Danish and Chinese Consumers

Musical fit refers to the congruence between music and attributes of a food or product in context, which can prime consumer behavior through semantic networks in memory. The vast majority…
BrandingMultisensorySmellSoundTouch/Feel/TextureVisual
14/08/2020

Multisensory Packaging | Packaging World

“Multisensory packaging: Designing New Product Experiences,” published in 2019 by Carlos Velasco, together with Charles Spence from the University of Oxford. We engage with brands through several, if not all,…
MultisensorySmellVisual
13/08/2020

Nose in a book: Society of Scent matches perfumes to photography | Wallpaper

The ‘alternative perfumery’ has teamed up with Damiani Editore to pair fragrances with photography books from Arthur Elgort, Peter Berlin, Luca Missoni, and more The Society of Scent is on a…
ArtMultisensoryTasteVisual
13/08/2020

5 Traditional Indian Sweets That Are Nothing Short of Delicious Art! | The Better India

Taken aback by the artistic brilliance of these edibles, Rabindranath Bagore once decided to preserve their beauty in photographs Most mornings at home begin with me sharing a cup of…
InterestingMultisensory
13/08/2020

These 4 Animals Possess Specialized Senses | Science Times

(Photo: Photo by Sean Gallup/Getty Images) BERLIN, GERMANY - MAY 17: A bee scrambles across a flower on May 17, 2019, in Berlin, Germany. May 20 is World Bee Day,…
InterestingMultisensory
13/08/2020

Why eating gets out of hand in front of the TV | Earth.com

By Chrissy Sexton Sensory overload can cause us to overeat when our attention is focused on other things, such as the television, according to a study from the University of Sussex. The…
EmotionsExperientialMultisensoryTasteVisual
07/08/2020

Disney’s The Little Mermaid-themed bar launches in London | Metro News

The multi-sensory experience includes a visit to King Triton’s kingdom (Picture: Getty/Moviestore/REX) Are you ready to go floating under the sea? Disney fans are in for a treat with the…
BrandingEntertainmentMarketingMultisensory
07/08/2020

Heineken Silver Unveiled with Multi-Sensorial Adventure in Shanghai | That’s Shanghai

Heineken officially kicked off its highly-anticipated Heineken Silver Mission S campaign with an action-packed, multi-sensory experience in Shanghai. Led by Mission S Exploration Officer-Celebrities Summer Ji, Victor Ma and Tizzy…
EntertainmentMultisensorySoundVisual
07/08/2020

Wisdome | the first fully-immersive entertainment art park | blooloop

Wisdome LA, “the world’s first fully immersive entertainment art park,” is a new concept in artainment: a multisensory fusion of technology and Eastern spirituality. Wisdome is an art park in downtown…
EntertainmentMultisensorySmellVisual
07/08/2020

Scent Effects Return to Spaceship Earth’s “Burning Rome” Scene at EPCOT | WDW News Today

Guests can once again feel the full experience of the fall of Rome, as smellitzers have been once again turned on aboard Spaceship Earth. Just days after we reported that scent…
MultisensoryNeuroscience
06/08/2020

How Do We Know What Is Real? | Psychology Today Canada

Painting by Tine Heine depicting hallucinations in Lewy body dementia. Source: Jetiveri | Pixabay Reality is that which, when you stop believing in it, doesn’t go away. —Philip K. Dick…
Augmented + virtual realityMultisensorySmellVisual
06/08/2020

NTNU course offers VR smell help | Taipei Times

A woman plays a virtual reality game that uses aromatherapy at National Taiwan Normal University in Taipei on Tuesday. Photo: Wu Po-hsuan, Taipei Times National Taiwan Normal University (NTNU) has…
MultisensorySoundTasteVisual
06/08/2020

Researchers create ‘multi-sensory musical ice cream’ for World Ice Cream Day  | Inside FMCG

Researchers from Monash University and RMIT have created a multi-sensory ‘musical’ ice cream cone called WeScream! in celebration of World Ice Cream Day. WeScream! includes two interdependent 3D-printed ice-cream cones…
EntertainmentHapticMultisensorySound
06/08/2020

‘I tried a vibrator that syncs up with erotic audiobooks, and whoa’ | Body & Soul

Lockdown has seen a spike in demand for sex-related products. Image supplied.Source:BodyAndSoul The Vibease is an innovative toy that combines the pleasures of vibrators and audio erotica - but is…
MemoryMultisensory
06/08/2020

Little things bring back memories | Winchester Sun

The little crystal clock beside our bed said 2 a.m. I don’t know what woke me up or whether I ever even went to sleep at all that night. Sitting…
MultisensorySmellVisual
05/08/2020

The Nose Knows: New Scented Pencils From Caran D’Ache | Forbes

Caran d'Ache Scented Pencils. CARAN D'ACHE It has been said that the more senses used in any activity, the better the experience of that activity will be. And I know…
HealthMultisensory
05/08/2020

Hospital’s ‘Recharge Rooms’ Created to Manage Worker Stress | WBEN 930am

Photo credit Mount Sinai Newsroom Dealing with the coronavirus pandemic has added an additional layer of stress for doctors, nurses, and hospital staff. A new study from the University of…
EducationEntertainmentMultisensorySmellTaste
05/08/2020

Rachna Hukmani Explores Whiskey In An Immersive, Multi-Sensory Way | The Whiskey Wash

Rachna Hukmani of Whiskey Stories LLC pours some whiskies (image via Whiskey Stories LLC) Whiskey, as one quickly comes to find as they embrace this spirit type, is a liquid…
MultisensorySmellSound
05/08/2020

Black-owned candle company curates sound with scent | TheGrio

(Credit: Lakivia Sharkey) Treble And Flame Co. combines the hobbies and interests of a loving couple matching lush scents with curated playlists, igniting a double sensory experience. “We met at…
EntertainmentMultisensory
05/08/2020

8 amazing objects that define the history of electronic music | Shortlist

By MATT CHARLTON It felt as if electronic music had landed from a distant planet at some point in the closing decades of the 20th century, rolling through Detroit, Chicago,…
EntertainmentExperientialMultisensory
05/08/2020

New Orleans’ first experiential museum, JAMNOLA, opens Aug. 1 in Faubourg Marigny | nola.com

JAMNOLA cofounder Jonny Liss shows off a crawfish boil-themed room. STAFF PHOTO BY WILL COVIELLO Jonny Liss is demonstrating a “Magic Mirror” in a costume-themed room at JAMNOLA, a colorful and…
BrandingMultisensorySmell
05/08/2020

KFC chicken Crocs follow the trend of fast-food scented items | USA Today

In a parallel world, your date slips on some KFC Crocs, lights a Quarter Pounder candle and sprays some Whopper perfume before greeting you at the door. You walk into…
HealthMultisensory
05/08/2020

Alabama changing the game with new sensory deprivation chambers | TDAlabamaMag

VIA: JEFF ALLEN'S TWITTER PAGE (@MAKENNASDAD) Alabama is sparing no expense when it comes to updating its new athletic facilities. $600 million over the next decade if we’re being exact.…
ArtEntertainmentMarketingMultisensoryTasteVisual
05/08/2020

United Visual Artists makes cognac cool again with Hennessy VSOP Privilege collab | Lifestyle Asia

Time is of the essence, and it rings especially true when it comes to cognacs like the Hennessy VSOP Privilege. Tasting cognac is an extremely sensorial experience, especially on the…
Augmented + virtual realityHealthMultisensory
05/08/2020

Community Vision dinner to give nostalgic feel to dementia clients | Community News

Joanna Parry, from the WA Charity Orchestra, Community Vision marketing and communications manager Kaleigh Kingstone and Mat Barrett, of Oak and Barrell Events are coming together for An Evening to…
EntertainmentMultisensorySoundSynaesthesiaVisual
05/08/2020

The Quietus | Features | Escape Velocity | Unfurling Threads: Duval Timothy Interviewed

"I don't call myself someone that has synaesthesia, but I definitely equate sounds to colours," Duval Timothy tells me over a Zoom call. He's at his parents' home in South…
Augmented + virtual realityMultisensorySmell
03/08/2020

Vermont company aims to make virtual reality more realistic through scent | MYNBC5

A startup tech company in Vermont wants to change the way people experience virtual reality, by adding a new dimension: scent. The O in OVR Technology stands for olfactory —…
EntertainmentMultisensory
02/08/2020

Cineworld Telford reopens to film fans with ‘multisensory’ classics | Shropshire Star

Two Harry Potter films are among the 4DX screenings To mark the reopening of its cinemas across the country after months of lockdown, Cineworld is running a special 4DX Never…
EmotionsMultisensory
02/08/2020

Harness the five senses to ignite your sex life | Brinkwire

As a relationship matures and you leave the first intoxicating months behind, feelings of sexual attraction often settle into something more comfy and less lustful. But although a secure partnership…
BrandingMarketingMultisensory
02/08/2020

Sensory Branding: Right Scent, Right Time? | PYMNTS.com

Sensory branding is having a moment. At Dunkin’, consumers can now buy coffee-flavored cereal. KFC would be happy for consumers to pick up a pair of chicken-scented Crocs, but they’re sold out.…
MarketingMultisensoryTechnology
21/07/2020

Will digital wellbeing have its own vertical in the near future? | The Hindu

Health care technology concept. Vital sign sensing. It is in human nature to problem solve, and a whole new industry is likely to spring up to get information and entertainment…
MultisensoryNeuroscience
21/07/2020

Stop distracting me: Researchers locate brain’s ‘filter’ which sorts out information | Study Finds

There are so many things in the world competing for our attention. Somehow our brains sift through all the distractions so we can focus on the task at hand. Scientists…
HealthMultisensorySoundVisual
21/07/2020

Hearing plus vision loss increases the odds of dementia | Medical News Today

New research suggests that a dual sensory impairment significantly raises the chances of developing dementia. Researchers have linked hearing impairment and vision impairment individually to an increased chance of developing…
MultisensorySmellTasteTechnologyTouch/Feel/Texture
17/07/2020

Beyond Human Senses: The ‘Next Senses’ to Augment Your Sensory Experiences | EE Times India

E-Skin developed in Tokyo serves as a wearable medical monitor. (Source: Pallikkutam) As human senses are replicated and enhanced by engineers, so our quality of life improves... (Source: ThisisEngineering RAEng…
MultisensorySmellVisual
15/07/2020

You Can Buy Nail Polish That Smells Like Cheese Puffs, Pizza, And Tacos | Delish

SINFULCOLORS What if you could binge eat all of your favorite snacks without any of the guilt? Instead of cracking open a bag of Cheetos in the middle of the night, you can…
MemoryMultisensory
14/07/2020

How to Trick Your Brain to Remember Almost Anything | WIRED

PHOTOGRAPH: LAURENCE DUTTON/GETTY IMAGES MANY PEOPLE COMPLAIN about having a terrible memory. Shopping lists, friends’ birthdays, statistics for an exam—they just don’t seem to stick in the brain. But memory isn’t…
HealthMultisensoryScientific
13/07/2020

Sensory neurons outside the brain drive autistic social behaviors, study suggests

A new study from Penn Medicine lends further evidence that the social behaviors tied to autism spectrum disorders (ASD) emerge from abnormal function of sensory neurons outside the brain. It's…
ArtMultisensorySmellVisual
06/07/2020

Smells of Widnes to be immortalised in unique map | Liverpool Echo

An aerial view of the Widnes Loops junction near the Mersey Gateway bridge. Its intriguing aromas have long been a feature of life in Widnes but now the town's nasal…
Augmented + virtual realityBrandingMarketingMultisensory
05/07/2020

What Leaders Need to Know About Augmented Reality | Forbes

GETTY The consumer (and business) impacting potential of augmented reality (AR) is significant, making it one of the hottest topics for business leaders. Among enthusiasts, AR is a promising new…
HealthMultisensoryScientific
03/07/2020

Sensory networks overconnected early in autism | Autism Research News

Critical connections: Atypical connectivity within and between brain networks could give rise to sensory issues in autistic toddlers. Toddlers with autism have unusually strong connections between sensory areas of the…
ArtMultisensoryTouch/Feel/TextureVisual
02/07/2020

Staying in Touch: Addressing Concerns to Allow Tactile Exploration at Museums | American Alliance of Museums

Reopened museums are likely to bar many forms of tactile exploration over concerns about hygiene, creating barriers for people who are blind or have low vision, but these tactile artists…
ArtFlavourMultisensoryScientificTasteVisual
29/06/2020

What does pollution taste like? How artists are harvesting the air to capture city’s flavours in meringue | The National

During an educational trip to India, members of the Centre for Genomic Gastronomy discovered that egg whites can absorb pollutants in the air. Centre for Genomic Gastronomy The Smog Tasting…
Augmented + virtual realityMultisensorySmellSynaesthesiaVisual
27/06/2020

Digital synesthesia: Tricking your brain into experiencing smell as temperature in virtual reality | Boing Boing

Synesthesia is the fascinating neurological phenomenon whereby stimulation of one sense involuntarily triggers another sensory pathway. A synesthete might taste sounds or hear colors. Now, computer scientist Jas Brooks and…
Artificial IntelligenceInterestingMultisensorySoundVisual
26/06/2020

Identifying a melody by studying a musician’s body language | Techxplore

Researchers use skeletal keypoint data to match the movements of musicians with the tempo of their part, allowing listeners to isolate similar-sounding instruments. Credit: Massachusetts Institute of Technology by Kim…
EntertainmentMultisensorySoundTasteVisual
25/06/2020

Multi-Media Experience Merged Wine, Art, and Bratwurst on a Roll Over Beethoven | Third Coast Review

Beethoven 250: Wine and Art, a “multi-sensory artistic experience” presented online on June 18 by In the Realm of the Senses, succeeded as a musical performance—and as performance art. While watching…
MarketingMultisensorySmellVisual
23/06/2020

Poetic Ads for the Fragrance Industry Try to Articulate the Power of Scent | Muse by Clio

We sometimes forget the impact aroma can have on us. Maybe we're thinking about it more these days, when touch and proximity still feel dicey, even as spring opens throughout…
Augmented + virtual realityMultisensorySmellSoundVisual
20/06/2020

OVR Technology Creates First-of-Its-Kind Virtual Reality Experiences With Scents | ARPost

VIRTUAL REALITYNEWS OVR Technology Creates First-of-Its-Kind Virtual Reality Experiences With Scents Grgana Mileva OVR Technology delivers first-of-its-kind virtual reality experiences with their Architecture of Scent platform. OVR Technology, a virtual…
ExperientialMarketingMultisensory
19/06/2020

Opinion: How to harness the senses to craft memorable virtual experiences | Ad Age

Credit: iStock Whether experiential marketers like it or not, virtual conferencing and events will be here for the foreseeable future. While attending video conferences, live concert streams and networking “drinks” without wearing pants is…
BrandingMarketingMultisensorySmellVisual
19/06/2020

Smell Like a Pikachu or Eevee With Pokemon Perfume Sticks | Siliconera

A new line of Pokemon cosmetics has been announced. Fits Japan has announced a line of Pokemon perfume sticks will launch in Japan. The Pikachu, Mew, and Eevee varieties will debut…
HealthMultisensoryScientific
19/06/2020

Gut bacteria can take control over the host animal’s sensory behavior | News-Medical.Net

Gut bacteria are tiny but may play an outsized role not only in the host animal's digestive health, but in their overall well-being. According to a new study in Nature, specific…
MarketingMultisensory
03/06/2020

How to engage customers while wearing a mask? Enhance the other senses | Craft Brewing Business

Spiderman, Marvin the Martian, Ghostface from Scream. What do they all have in common? You can’t fully see their faces, yet somehow, they manage to pump a little joy (or…
ArtMultisensorySoundVisual
02/06/2020

National Gallery: Art installation reveals sounds of colour in paintings | ICN

A new art installation reveals the sounds of colour in paintings as the National Gallery X commissions virtual responses to coronavirus. Viewers will feel, hear and sense paintings online through…
ArtEntertainmentMultisensorySoundVisual
01/06/2020

Respire, breathing in sound and vision | Neural

“Respire” is an artwork realised by Kıvanç Tatar, Mirjana Prpa, and Philippe Pasquier belonging to the restricted amount of artworks in VR which are not focused on the perception (and often spectacle) of the…
MultisensorySoundVisual
01/06/2020

Immersive audio: The ‘sonic theme park’ taking audiences to new worlds | Inavateonthenet.net

DARKFIELD'S 'FLIGHT' SHOW USES SOUND TO IMMERSE ITS AUDIENCE IN A ONE OF A KIND EXPERIENCE. PHOTO CREDIT: CREDIT MIHAELA BODLOVIC Audio experience pioneer Darkfield is combining sound and darkness…
EntertainmentMultisensory
28/05/2020

Sexting should be multisensory | Vice

Sexting is flirtation at its peak. Our faces hidden and our deepest perversions unveiled, we’re both dressed and undressed simultaneously. Just as other senses can be heightened when one is…
BrandingMarketingMultisensory
27/05/2020

Why Merchandise Appeals to The Senses | London Post

Everyone loves to receive a gift; it triggers an emotional response, it makes you feel appreciated and, more often than not, makes you smile. It might be a gift or…
EmotionsMemoryMultisensorySmell
25/05/2020

A Powerful Way To Travel Through Your Sense Of Smell | Fortune

Young woman smelling lavender in Provence, France GETTY The sense of smell is directly related to memory, acting as a prompt in recalling long-forgotten experiences. Scientists believe that our brain’s limbic system—home…
ArtEntertainmentMultisensorySmellSoundVisual
25/05/2020

Istanbul artist’s exhibit illuminates rhinos’ plight with multimedia, scents | Daily Sabah

A northern white female rhino called Najin, 30, at the Ol Pejeta Conservancy, central Kenya, Aug. 21, 2019. (Ol Pejeta Conservancy / AFP Photo) An Istanbul artist wants to raise…
MultisensorySmellSoundSynaesthesia
21/05/2020

Perfumer Sarah McCartney can ‘hear’ fragrances as forms of musical notes | inews

'I prop up the perfumes by spending weekends teaching the workshops' (Photo: Lucie Kerley)With nothing in the shops that resembled the fictional perfumes she had described, McCartney decided to learn…
MarketingMultisensorySmellVisual
21/05/2020

SinfulColors Dropped a Food-Scented Nail Polish Collection That’s Making Everyone Hungry | Yahoo

Courtesy of SinfulColors The polishes in the collection include Chocolate Cake (black with white speckles), Cookies & Cream (light brown with black glitters), Donut Even (milky lavender with sprinkle-shaped rainbow…
EntertainmentMultisensorySmell
13/05/2020

Dungeon attractions launch scent collection for lockdown fun | InterPark

The Blackpool Tower Dungeon, Edinburgh Dungeon, and York Dungeon have teamed up with themed smell company AromaPrime to launch a scent range designed for fans who are unable to visit…
HealthInterestingMultisensoryNeuroscience
13/05/2020

How Sensitivity To External Sensory Stimuli Changes With Your Heart Beat | IBTimes

heartbeat and sensory stimuli Photo: Myriams-Fotos - Pixabay KEY POINTS A new study revealed the link between the beating of the heart and perception sensitivity Scientists found that the heartbeat can…
EntertainmentHapticMultisensorySoundTouch/Feel/TextureVisual
29/04/2020

Synesthesia X1 device offers “multi-sensory musical experience” | Dezeen

Synesthesia Lab introduces Synesthesia X1, a multi-sensory experience device, as part of VDF's collaboration with Ventura Projects. Exhibitor: Synesthesia Lab Project title: Synesthesia X1 Synesthesia Lab is collaborative studio that develops experiential…
Augmented + virtual realityInterestingMultisensory
27/04/2020

Virtual Reality and Immersive Environments on Sensory Perception of Chocolate Products: A Preliminary Study | MDPI

Traditional booths where sensory evaluation usually takes place are highly controlled and therefore have limited ecological validity. Since virtual reality (VR) is substantially interactive and engaging, it has the potential…
HealthMultisensoryScientific
21/04/2020

Autistic children’s repetitive behaviors linked to sleep, sensory problems | Spectrum | Autism Research News

Unclear link: Sleep problems may exacerbate rituals, routines and an insistence on sameness in autistic children. DigitalVision / Getty Images Early sleep problems predict repetitive behaviors later in childhood1. And toddlers…
EntertainmentMultisensorySmellVisual
15/04/2020

How Disney Imagineers Unlock the Smells of Storytelling | Micechat

By Brady MacDonald Walt Disney Imagineering concocted the sea breeze smell in the Soarin’ attraction at Disney California Adventure and Epcot by dropping cotton socks in the Pacific Ocean, stuffing the…
MultisensorySmellSoundVisual
15/04/2020

Scent & Sound Ideas To Make Chilling At Home A Multisensory Experience | Mind Body Green

Scents and sounds evoke mood and memory and can create a sense of calm or stimulate energy. Think of these less-than-tangible sensations as the final topping of icing on your…
InterestingMultisensoryScientificSmellSoundTechnology
14/04/2020

An MIT Lab Is Building Devices to Hack Your Dreams Using Multisensory Triggers | OneZero

Photos: MIT For the third of our lives that we spend in slumber, our minds take up residence in the unknown regions of the subconscious. We dream, though we don’t…
MemoryMultisensorySmellSound
08/04/2020

How to grieve a time and place | The Chronicle

By Liddy Grantland I don’t like bell peppers, so on Tuesdays, when the Divinity Cafe serves them for lunch, I always notice the smell of them cooking. Wednesdays are distinctive,…
InterestingMultisensorySoundTouch/Feel/TextureVisual
02/04/2020

Architecture for People with Hearing Loss: 6 Design Tips | ArchDaily

via Shutterstock Written by Antonia Piñeiro Contrary to what we might believe, hearing loss is not always congenital, but could sooner or later happen to any of us. According to the…
MultisensorySmellSoundVisual
02/04/2020

Exploring the sights, sounds and scents of horticulture | BarrieToday.com

Sights and scents - a butterfly pauses on a Butterfly Bush in a garden. SUBMITTED Master gardener Judith Rogers wasn’t quite sure what she and co-presenter Donna Wice of the…
MultisensorySoundVisual
01/04/2020

This way for brain tingles: ASMR gets a shiver-inducing exhibition  | The Guardian

 The kindest cut: some ASMR fans love the sensation of a haircut. Photograph: zilli/Getty Images/iStockphoto From cucumber-crunchers to cranial exams, YouTube is full of ASMRtists provoking the strangely pleasurable autonomous…
BrandingMultisensorySmellSoundTasteTouch/Feel/TextureVisual
01/04/2020

Five Phases For Effective Brand Design | Forbes

NURPHOTO VIA GETTY IMAGES Harvard Business Review recently featured an article on Design Thinking. California Management Review, the journal from UC Berkeley’s Haas School of business devoted its entire Winter 2020 issue…
HealthMultisensorySmellVisual
29/03/2020

How to sleep in a bed that’s not your own | Mashable

BY ANNA IOVINE1 DAY AGO Having trouble sleeping? Hit Snooze is Mashable's deep dive into the many ways to achieve a more peaceful slumber. Nothing makes me more appreciative of my own…
EmotionsMemoryMultisensory
29/03/2020

Missing Travel? Take A Trip Down Memory Lane | TravelAwaits

BARBARA WINARD Travel has been the fuel for much of my life. From the moment I first took off for Mexico as a teenager in 1967, I’ve defined myself by…
ArtInterestingMultisensoryTouch/Feel/TextureVisual
29/03/2020

A Multinational View: Designer Duro Olowu Boldly Mixes Art and Fashion at the MCA | New City

CAIRA MOREIRA-BROWN Installation view, “Duro Olowu: Seeing Chicago,” 2020. /Photo: Kendall McCaugherty Nigerian-born British-based designer Duro Olowu brings his work, which combines art, fashion and culture, to the Museum of…
EntertainmentMultisensoryTasteVisual
24/03/2020

Bagatelle Joins Hands With Dubai’s Opera Gallery To Marry Art And Fine Dining | Harper’s BAZAAR Art

Bagatelle Dubai: An interior view of the restaurant French-Mediterranean themed Bistrot Bagatelle, hand-in-hand with Dubai’s Opera gallery, has meticulously crafted a fine dining experience amidst a mountain of colourful art…
EntertainmentMultisensorySoundVisual
22/03/2020

Paddington Bear is coming to town! | The Midsomer Norton & Radstock Journal

"All the same... it’s a very important name. And I don’t expect there are many bears in the world called Paddington!" This wonderful quote from Paddington Bear in Michael Bond’s…
ExperientialHealthMultisensory
21/03/2020

As entertainment shuts down, take in the spectacle nature has to offer | CBC Radio

Bob McDonald enjoying the great outdoors by the seaside. (Jennifer Hartley) While theatres, restaurants, sporting events, concerts and public gatherings are closed or cancelled to prevent the spread of COVID-19,…
ArtInterestingMultisensory
21/03/2020

How Rutgers is creating a sensory-inclusive museum experience | BTN LiveBIG

Rutgers University Eli Kaberon, March 13, 2020 There are more than 60,000 works in the collection at the Zimmerli Art Museum on the campus of Rutgers University, including paintings and sculptures from all over…
MultisensorySmellSoundVisual
20/03/2020

From Chennai to Nagapattinam — documenting sights, sounds and smells through sketches | The Hindu

The sketch by the artist narrating his aunt’s travels   | Photo Credit: special arrangement Artist Anthoni Guruz walked for 20 days at a stretch from Chennai to Nagapattinam to…
EducationMultisensoryTechnology
20/03/2020

7 new-age classroom technology trends giving kids a unique learning experience | Education Today News

These are the 7 new age classroom technologies which will make learning experience for students unique and exciting. Technology has changed the way we look at the world around us.…
Multisensory
20/03/2020

INDUSTRY INSIGHT: Multisensory design in hotel bathrooms | Hotel Designs

Awareness of mental and physical wellbeing has never been greater, yet many of us still struggle to find the time, freedom and sanctuary we need to recover from the stresses…
InterestingMultisensory
17/03/2020

‘Sensory danger zones’: How sensory pollution impacts animal survival | University of Michigan News

ANN ARBOR—In order to combat the effect of light, noise and chemical pollution on animals, researchers first must understand how animals are impacted. A new paper including research from a…
ArtExperientialMultisensoryTouch/Feel/TextureTrendyVisual
12/03/2020

Psychedelic Robot In Dallas Is The Coolest Interactive Art Museum | Narcity

psychedelicrobot | Instagram bivinsgallery | Instagram This interactive exhibit is a counter-intuitive approach to the typical stuffy and posh art museum experience we’re used to. At first glance, the new Psychedelic Robot…
ArtMultisensorySmellSound
09/03/2020

San Antonio museum sensory tours allow the blind to again ‘see’ art | ExpressNews.com

1of10Chris Rodgers, left, who is visually impaired, smells a “white bouquet” scent held by docent Cecilia Roger, right, during a sensory tour at the San Antonio Museum of Art on…
ArtMultisensorySoundVisual
08/03/2020

Multisensory art installation have bubbles emitted by fermenting microbes control the rhythm of a computer-generated musical performance | The Harvard Crimson

Rosenstock shows the crowd how the microbes in a jar of beer make music as part of his artist talk at the Museum of Natural History. By Kathryn S. Kuhar Art's Not…
ExperientialMultisensory
08/03/2020

How to make your home calmer and less cluttered in 7 simple steps | Irish Examiner

By Press Association Spring is almost here – and the start of this new season often makes us yearn for clean, calm, refreshed spaces at home. Amy Brandhorst and Athina…
MultisensoryTasteVisual
06/03/2020

American QSR customers enter their ‘blue mood’ | QSRweb

Butterfly pea flower extract is not only super trendy right now, for food and drink, but also a soothing shade of blue, which Americans are in the mood for. (iStock)…
HealthMultisensoryNeuroscience
05/03/2020

The neural basis of sensory hypersensitivity: A new study may explain why people with autism are often highly sensitive to light and noise | ScienceDaily

Many people with autism spectrum disorders are highly sensitive to light, noise, and other sensory input. A new study in mice reveals a neural circuit that appears to underlie this…
MultisensorySmellVisual
03/03/2020

Style at Home: Spring scent pairings | Detroit News

Walking into a beautiful room is a treat for the eyes, but it can be a full sensory experience with the right mix of textures and perfectly paired scents. For…
BrandingMarketingMultisensory
03/03/2020

How to make activations more than just a photo op | Inside Retail

Good design is everywhere – from websites and graffiti walls to architecture and sculptures – but did you know good design can also be found in shopping centres? Shopping centres…
EntertainmentMultisensorySmellSoundVisual
02/03/2020

Marriott Hotel Al Forsan, Abu Dhabi unveils sensory pods | Hotelier Middle East

Each of the pods emit a scent to reflect the location of the Marriott hotel Five-star property Marriott Hotel Al Forsan, Abu Dhabi has unveiled its selection of multi-sensory pods…
HealthMultisensory
02/03/2020

Alzheimer’s Q&A: Are multisensory therapies helpful as behavioral interventions for those with Alzheimer’s? | theadvocate.com

A review in the Journal of Clinical Nursing on the effects of sensory stimulation concluded that most kinds of sensory stimulation reduced agitation, anxiety, aggression, depression and improved the quality…
HealthMultisensory
02/03/2020

Protecting Our Senses as We Grow Older | Live Trading News

Tens of millions of Americans suffer age-related losses in at least 1 of their senses, according to a University of Chicago study. “People are living longer than ever before in…
EntertainmentExperientialMultisensorySmellSoundTasteTouch/Feel/TextureTrendyVisual
27/02/2020

Unique multisensory dining experience: The ambience needs to pique the senses just as flavours fire up an appetite | Architectural digest

Take a tour inside this funky restaurant in Italy Designing a restaurant is a serious affair, especially in today’s time when what is on the menu alone is not enough.…
BrandingInterestingMarketingMultisensorySmellTrendyVisual
27/02/2020

InterContinental® Hotels & Resorts reveals multi-sensory experiences in seven cities around the world | Hospitality.net

• InterContinental® Hotels & Resorts unveils some of the most authentic ways to experience New York, London, Dubai, Paris, Mexico City, Sydney and Shanghai, inspiring and redefining travel in some…
BrandingMarketingMultisensorySmellTrendyVisual
20/02/2020

Galaxy launches multi-sensory adults-only Easter egg hunt | Squaremeal

Chocolate brand Galaxy is hosting a multi-sensory egg hunt for adults in an enchanted garden in London, to celebrate the launch of a new Easter egg. The Easter egg hunt…
EntertainmentMultisensory
17/02/2020

A Batman-Themed Restaurant Experience Is Coming To London | Delish

WONDERLAND RESTAURANTS LTD./FACEBOOK If one Batman-themed bar or restaurant would be enough to draw you in, how does a whole experience with three bars and five restaurants sound? An immersive…
EntertainmentMultisensorySmellSoundTaste
13/02/2020

Getting in the Mood for Valentine’s Day | Essential Retail

From fashion to luxury, food and leisure, Valentine’s Day has successfully anchored itself in the retail and service economy in the UK. Dining out remains the key gift category, with…
BrandingInterestingMultisensorySmellTouch/Feel/TextureVisual
13/02/2020

KFC and Crocs teamed up on a pair of fried-chicken Crocs, complete with chicken-scented drumstick charms on top | Business Insider

KFC and Crocs unveiled their shoe collaboration at Fashion Week on Tuesday. Courtesy of KFC KFC and Crocs unveiled fried-chicken clogs at New York Fashion Week on Tuesday. The clogs…
EntertainmentMultisensorySmellSound
13/02/2020

Wanna Smell Like A Lionel Richie Song? Hello…There’s A Scent For That | HelloBeautiful

Source: HELLO by Lionel Richie / HELLO by Lionel Richie If I ever wanted to know what the Grammy-winning iconic 1984 song “Hello” would smell like if its sweet and…
ArtMultisensoryScientificSmellVisual
12/02/2020

Experience a scent from an extinct Hawaiian flower at Eden Project | News | The Cornish Times

Resurrecting the Sublime will be one of the unique attractions at Radical Botany - Photo credit: Resurrecting the Sublime at La Fabrique du Vivant, February 2019. Photo © Alexandra Daisy…
MultisensoryNeuroscienceScientific
12/02/2020

Scientists measure how sensory stimuli are processed in the brain | News-medical.net

If we cross a road with our smartphone in view, a car horn or engine noise will startle us. In everyday life we can easily combine information from different senses…
Augmented + virtual realityMarketingMultisensorySmellVisual
11/02/2020

Givaudan develops VR for citrus flavours to ‘unleash creativity’ and shorten time-to-market | Food Navigator

The new tool will help inspire flavour creation and speed up time-to-market for citrus beverage applications, the company tells FoodNavigator. Source: Givaudan develops VR for citrus flavours to ‘unleash creativity’…
Augmented + virtual realityEntertainmentMultisensoryVisual
10/02/2020

This new multisensory installation inside Chelsea Market immerses you in the color blue | Time Out

Photograph: Courtesy ARTECHOUSE NYC It’s February, the time of year when Seasonal Adjustment Disorder kicks into high gear along with the realization that winter isn’t going anywhere anytime soon. Feeling blue comes…
Augmented + virtual realityExperientialMarketingMultisensory
06/02/2020

How tech can help drinks brands keep audiences’ heads up | The Drum

Movement consider ways in which the drinks brands industry can captivate audience's attention spans. From pop-ups to festivals, experience is big business in the drinks industry. In the last few…
MultisensoryScientificTasteTouch/Feel/TextureVisual
06/02/2020

Direct touch of food makes eating experience more enjoyable | ScienceDaily

People who regularly control their food consumption, direct touch triggers an enhanced sensory response, making food more desirable and appealing Source: Stevens Institute of Technology Summary: When high self-control individuals…
EntertainmentMultisensorySmellSoundTechnologyVisual
06/02/2020

Museums turn toward tech & multisensory innovation | Wheatridgetranscript.com

Some of Pixar’s most beloved characters come to life at the Denver Museum of Nature & Science’s “The Science Behind Pixar” exhibit, which runs at the museum through April 5.…
MarketingMultisensorySmellVisual
03/02/2020

Peperami taunts temporary vegans with scent of meat on last day of Veganuary | Campaign Live

Peperami: tempting vegans Peperami is wafting meaty smells at passers-by from a mobile poster around London in a stunt aimed at enticing meat avoiders away from their plant-based diets. The…
ArtMultisensoryTouch/Feel/TextureVisual
28/01/2020

Blind Artist Emilie L. Gossiaux’s Tactile Tattoos at SculptureCenter | ARTnews.com

From left to right, Emilie L. Gossiaux's Looking Through the Leaves at Two People Making Out, 2018, oil paint on bedsheet, 55 by 85 inches; Blurry Vision (After Making Out), 2018, oil…
ArtMultisensoryTouch/Feel/TextureVisual
28/01/2020

Multi-Sensory Touch to See Art Exhibit gives visually impaired community chance to enjoy art | CW39 Houston

The Multi-Sensory Touch to See Art Exhibit features oil paintings and clay reliefs by world-renowned artist and retina specialist Dr. Stephanie A. Skolik. The exhibit's mission is to make art accessible to…
EntertainmentMultisensorySoundTasteTechnologyTrendyVisual
28/01/2020

Katara Hospitality introduces Qatar’s first multi-sensory fine dining at The Ritz-Carlton | MENAFN.COM

(MENAFN - The Peninsula) Katara Hospitality — the global hotel owner, developer and operator based in Qatar —  yesterday announced the launch of a new concept, the first in the…
MultisensorySmellTouch/Feel/TextureVisual
28/01/2020

Meat-free food firm launches new bacon-scented ‘scratch and sniff’ patch to help vegans | Daily Mail Online

Tommy Fury unveils the new Meat Patch, which has been designed by plant-based food company Strong Roots to help people curb their meat cravings when trying to adopt a more…
MultisensoryTasteTouch/Feel/TextureVisual
27/01/2020

Teresa Berger’s multi-sensory crockery rebuilds our connection to food | Dezeen

Jennifer Hahn Jiggling bowls and musical plates feature in a collection of tableware, designed by Design Academy Eindhoven graduate Teresa Berger to help diners reconsider how their food is produced and consumed. The eight pieces in the…
ArtMultisensoryVisual
25/01/2020

Students to use scent in artwork for Doctor Aroma competition | Miami Herald

In 2017, Miami Arts Charter Wynwood student Thalia Cardenas won first place and $2,500 for her “Cascada 1st” at the Art of Aromas Scholarship competition hosted by Doctor Aromas Foundation.…
EducationMultisensory
23/01/2020

New multi-sensory space at Montreal North school aims to help students relieve stress – Montreal | Globalnews.ca

Galileo Adult Education Centre has a new resource that school administrators say is the first of its kind in the English Montreal School Board adult sector. “Well, it’s called a…
ArtMultisensorySoundVisual
23/01/2020

New interactive sound installation opening at the Kelowna Art Gallery this weekend | Kelowna Now

Photo credit: Kelowna Art Gallery A new immersive multimedia sound installation at the Kelowna Art Gallery is set to open this weekend. Experiment in F# Minor, by artists Janet Cardiff…
InterestingMultisensorySmellTouch/Feel/TextureVisual
23/01/2020

Perfume Bottle Designers Reveal What Goes Into Their Creations | Allure

Allure/Bella Geraci Imagine being asked to capture a landscape with so much color, texture, and detail that the picture springs to life on canvas, transporting even the most casual observer…
InterestingMarketingMultisensory
22/01/2020

Gin bouquets make for an ideal Valentine’s gift | Prima

EDINBURGH GIN Receiving a bouquet on valentine’s Day is… fine. But the concept of a gin bouquet certainly has our attention – and our hearts! Following the success of last…
EntertainmentMultisensorySmellSoundTouch/Feel/TextureTrendyVisual
22/01/2020

4DX High-Tech Cinemas Break Box Office Records in 2019 | Variety

CREDIT: COURTESY OF DISNEY CJ 4DPLEX, the company behind multi-sensory 4DX cinema technology, has announced that it had a record-breaking 2019, grossing more than £246 million ($320 million) for 4DX worldwide. It was the…
HealthMultisensorySoundTouch/Feel/TextureVisual
22/01/2020

Silent Orchestra: The Multi-Sensory Instruments for Dementia Patients | Leftlion

photo: Samuel Kirby “When you’re born, the first thing you do is make music… Lalalalala!” laughs Jenny, one of the masterminds behind the Silent Orchestra. We’re sitting in a Hackspace…
MarketingMultisensorySmellSoundVisual
22/01/2020

Marriott marketing campaign uses scent triggers to drive bookings | Mobile Marketing Magazine

Marriott International has launched a campaign using scented out of home (OOH) day part and weather triggers, to tap into moments when people are looking for escape from daily life. The…
BrandingMarketingMultisensoryTasteVisual
21/01/2020

Multisensory magnum launch of new Ruby flavour of ice cream | Mirror Online

A multi-sensory glowing ruby room has appeared in London in a bid to lift Brits’ moods during the dark, cold month of January. Situated in the heart of the capital…
MultisensorySmellSound
21/01/2020

Jai Paul’s ‘Jasmine’ is being released on jasmine-scented vinyl | Dazed

Jai PaulPhotography Tim Saccenti Jai Paul’s ‘Jasmine’ is being released on jasmine-scented vinyl The musician also confirmed that the 2012 single is receiving a new mix for a long-delayed special edition…
EntertainmentMultisensory
17/01/2020

A Beautiful New Multisensory Production Is Connecting Theatre With The Deaf Community | smooth

“Including all members of the community… is only a positive thing.” ‘She Conjured The Clouds’ is a performance that’s special for a number of reasons. Not only is it partially edible,…
Augmented + virtual realityEducationHealthMultisensorySmellVisual
16/01/2020

OVR Technology Is Creating Olfactory Virtual Reality for Health Care, Education and Training | Seven Days – Vermont’s Independent Voice

LUKE EASTMAN My first experience with olfactory virtual reality was truly trippy. Wearing a VR headset and holding a controller in each hand, I stood in a 3D room at OVR…
HealthMultisensory
16/01/2020

The Push to Separate Sensory Processing Disorder from Autism | Fatherly

Richard A. Chance for Fatherly Every kid has their little quirks. They cut the tags out of their shirts, loathe the texture of bananas, or avoid fluorescent lights. But for some…
ArtMultisensorySmellSoundVisual
16/01/2020

View announces upcoming exibits | Rome Daily Sentinel

Bird’s Nest — Piece by Susan Behrens. “Textures and Layers: A Walk in the Woods.” This national juried show will be shown from Feb. 1 to March 28. OLD FORGE…
ArtMultisensorySoundSynaesthesiaVisual
15/01/2020

‘When I listen to music, I want to paint those sounds’: what it’s like to live with synaesthesia | inews

Billie Eilish is one of the four per cent of the population to have synaesthesia (Photo: Invision) One of Jack Coulter’s earliest memories is of sitting in his living room…
MultisensorySmellVisual
13/01/2020

Israeli start-up pioneers world’s first visual perfume | The Jerusalem Post

rainbow smoke swirl (photo credit: CREATIVE COMMONS) Another world first from the start-up nation: Israel is home to a pioneering visual fragrance which is making waves globally. "If our fragrance…
BrandingMultisensorySoundTasteVisual
13/01/2020

Pantone wants you to see, taste and hear Classic Blue | Pittsburgh Post-Gazette

Pantone  The Pantone Color Institute doesn’t just want you to see Classic Blue in 2020. It also wants you to taste, touch and hear it. For the first time, Pantone…
HealthMultisensoryTouch/Feel/TextureVisual
10/01/2020

Mind Your Own Biscuits: Study Finds How We Judge The Texture Of Our Food | Mind Body Green

Our senses have always affected the way we perceive what we're putting in our mouths. In fact, 80% of the flavors we derive from food come from smell alone. Texture also plays…
ArtMultisensorySmellSoundVisual
10/01/2020

Perfume that smells of death features in new Leicester art installation | Leicestershire Live

A perfume that evokes the scent of a decomposing body found in woodland is the subject of an unusual art installation premiering in Leicester this week. The free, multi-sensory exhibition…
BrandingHapticMultisensorySmellSoundVisual
09/01/2020

Raw: Rethinking the ad model at CES Tech West | Mediapost

As a recovering media agency person, I'm always on the lookout for opportunities for brands to make obvious and easy connections through new technology. This year, on the floor of…
BrandingMultisensorySoundTouch/Feel/Texture
09/01/2020

Mastercard Is Serious About This ‘Sonic Branding’ Thing | Promo Marketing Magazine

Mastercard is still unveiling a multi-sensory branding campaign. In September it released a "brand flavor" in the form of promotional macarons, and this week at the CES show in Vegas it unveiled…
Augmented + virtual realityEntertainmentInterestingMultisensory
07/01/2020

Future travel: No luggage, no pilots and no queues | The New Daily

Is she really on holiday? In 20 years' time, we'll be able to 'visit' international destinations through virtual reality technology. Photo: Getty Luggage-free travel, boarding queues and self-flying planes will be…
EntertainmentMultisensorySmellTasteVisual
07/01/2020

See, smell and taste a variety of chocolates on the new four-hour Vegas Chocolate Tour, while exploring five iconic Las Vegas venues | Las Vegas, NV Patch

5 Stops on the Vegas Chocolate Tour (Jill Weinlein) When the double doors open at M&M World each morning at 9 a.m., the enthusiastic M&M staff warmly welcomes guests. This one-of-a-kind chocolate…
EmotionsInterestingMarketingMultisensorySmellSoundTasteTouch/Feel/TextureTrendyVisual
07/01/2020

Sensory experiences travellers associate with cities from bread in Paris to a pub fire in London | Daily Mail Online

The neon lights on Nanjing Road in Shanghai, pictured, have been picked out as a top sight The smell of bread in Paris, the warmth of a pub fire in…
Augmented + virtual realityMultisensoryTechnologyTrendy
07/01/2020

Ericsson ConsumerLab: Ten Hot Consumer Trends 2030 | CXO Today

Early technology adopter consumers expect an Internet of Senses by 2030, enabling a new service economy based on digital sensory experiences With the human brain as the user interface, consumers…
ArtMultisensoryTouch/Feel/TextureVisual
07/01/2020

Interactive Installations Prod Visitors Out of Their Comfort Zones | Hyperallergic

Installation view of speechless: different by design at the Dallas Museum of Art; Steven and William Ladd, Scroll Space (2019) (photo by John Smith) DALLAS — Most art exhibitions follow a fairly…
ArtEntertainmentMultisensorySmellSoundVisual
07/01/2020

SFER IK Launches SCENO: A carefully curated multisensorial inspirational journey | Broadway World

Having established itself as the premier destination for art in the Yucatan Peninsula with holistically inspired, ecologically conscious, and alchemically transformative exhibitions featuring artists such as Cecilia Bengolea, Ernesto Neto…
MultisensorySmellSound
07/01/2020

Maison Berger Paris’ alarm clock will put you to sleep and wake you with fragrances | Venturebeat

Sensorwake night and day diffuser. Image Credit: Sensorwake/Maison Berger Paris Maison Berger Paris, the owner of olfactory startup Bescent, is launching a multisensory sleep companion — a new version of its scent-based…
BrandingMarketingMultisensorySoundTouch/Feel/TextureVisual
06/01/2020

Canada Goose Unveils the Sights of Nature, Sounds of the Arctic and Touch of Real Snow with New Concept Store | PR Newswire

The Elements Room: 60-foot wide curved displays project bespoke seasonal landscape content. (CNW Group/Canada Goose) Canada Goose (NYSE: GOOS, TSX: GOOS) today announced The Journey, an innovative new retail concept located in…
ExperientialMultisensorySoundTrendyVisual
20/12/2019

Terra Mundo: A world first in immersive, multi-sensory dining | The List

The concept behind Terra Mundo explores frequencies and how the frequencies of what you see, taste, hear and sense can be interpreted and used in synergy to enhance and heighten your dining…
HealthMultisensorySmellVisual
20/12/2019

Someone You Should Know: For people with dementia, art & essential oils combine for therapy | KX NEWS

If you’ve ever watched Bob Ross or painted along with his old PBS show, you know how relaxing it can be to create art. It can even be therapeutic. An…
Augmented + virtual realityExperientialHealthMultisensoryTrendy
20/12/2019

Worlds First Multisensory Virtual Reality Wellness Experiences | Ko Olina

Source: press.fourseasons.com Four Seasons Resort Oahu at Ko Olina and Sensync, the immersive wellness company founded by Dr. Adam Gazzaley and Dr. Alex Theory, have partnered to introduce The Vessel -…
EntertainmentMultisensory
20/12/2019

XXXTentacion’s multi-sensory museum opens in Wynwood | Miami Herald

XXXTentacion's multi-sensory museum opened today in Wynwood. The museum includes some of the slain rapper's memorabilia, artwork, and rare photos. Source: XXXTentacion's multi-sensory museum opens in Wynwood | Miami Herald