Augmented + virtual realityMarketingMultisensory ‘Thinking about beauty in a new way’: How brands are pursuing multi-sensory strategies in the digital world | Cosmetic Design
MarketingMultisensorySmellVisual Brain Matters: Marketing, decision making and the psychology of smell | Money Control
BrandingMarketingMultisensorySmellSoundVisual Cartier Are Evolving Perfume Into A Multi-Sensory Immersive Experience | Elle
ExperientialMarketingMultisensorySmellSoundTasteTouch/Feel/TextureTrendyVisual Seeing Sound, Hearing Champagne – Krug & Ryuichi Sakamoto Unveil Multi-Sensory Experience | Man of Many
ExperientialMarketingMultisensorySmellVisual How Experiential Retail Tactics Are Evolving and the Power of Scent | BoF
Artificial IntelligenceExperientialMarketing EXPLAINED: What is Phygital? How it is redefining user experience, behaviour in retail industry | Zee Business
BrandingInterestingMarketingMultisensorySmellSoundVisual Enhancing In-Store Experiences with Music, Scent and Visuals | Chain Store Age
BrandingMarketingMultisensorySoundVisual Cadbury now has a sonic logo – and it’s kinda perfect | Creative Bloq
ExperientialInterestingMarketingMultisensory Scoot Has A New Pokémon-Themed Plane With Pikachu’s Face All Over | The Smart Local
BrandingMarketingMultisensorySmellTaste Magnolia Bakery x TULA collab on new banana pudding-inspired skincare | Guilty Eats
BrandingMarketingMultisensorySmellTasteTouch/Feel/TextureVisual DQ Gives Fall Décor a Cozy-Cool Makeover to Celebrate New Fall Blizzard Treat Menu | Business Wire
ExperientialMarketingMultisensory 5 brands harnessing sensory marketing with in-person experiential | CMO Australia
BrandingMarketingMultisensorySmellSoundTasteVisual RÉMY MARTIN TEAMS UP WITH GRAMMY AWARD-WINNING MUSICAL ARTIST USHER AND A.I. TECHNOLOGY TO REVEAL THE INVISIBLE, THE TASTE OF 1738 ACCORD ROYAL PRESENTED IN A RARE LIMITED-EDITION AND COUPLED WITH IMMERSIVE EXPERIENCE | Yahoo
Augmented + virtual realityInterestingMarketing Pickl reveals a first look at its metaverse burger joint | Caterer Middle East
BrandingMarketingMultisensory Grey Goose Essences launches at Heathrow with multi-sensorial omnichannel activation | The Moodie Davitt Report
Augmented + virtual realityBrandingMarketingMultisensory Grey Goose launches new flavours with AR experience | Grocery Gazette
Augmented + virtual realityMarketingMultisensoryTechnologyVisual A beginner’s guide to chicken marketing in the metaverse | WATTPoultry
MarketingMultisensory Mastercard Emphasizes Sensory Marketing At The Arnold Palmer Invitational | Forbes
Augmented + virtual realityMarketingVisual Flavors can now be tasted in Augmented Reality | The Gal Times
BrandingMarketingMultisensorySmellTouch/Feel/TextureVisual Dunkin’ and e.l.f. collab to make a donut-scented makeup line | Deseret
MarketingMultisensorySmell Kraft’s Philadelphia Cream Cheese tests aroma marketing with cheesecake | Crain’s Chicago Business
EntertainmentFlavourMarketingMultisensoryTaste Watch John Oliver’s hilarious, nostalgic take on snack and beverage branded video games | Adage
ArtBrandingExperientialMarketingMultisensorySoundVisual Cartier Is Bringing an Immersive Art Experience to the U.S. — Here’s Where to See It | Yahoo
BrandingMarketingMultisensoryTasteVisual G Fuel Releases New Sonic Party Punch Flavor For 30th Anniversary | Bleeding Cool
EmotionsMarketingSmell Does scent keep you in the mall for longer? The link between aroma and retail therapy | The National News
ArtBrandingInterestingMarketingMultisensoryTasteVisual BOMBAY SAPPHIRE® and Artist Dan Lam Host the First-Ever Sensory Auction | Yahoo
BrandingExperientialMarketingMontreal See Inside the Dior Beauty Pop-Up That Went Viral During NYFW | BizBash
BrandingMarketingMultisensory If your distinctive brand assets are exclusively visual it’s time to come to your (other) senses | Marketing Week
BrandingInterestingMarketingMultisensorySmellTouch/Feel/TextureVisual Oreo & Havaianas Drop Chocolate-Scented Flip-Flops | High Snobiety
BrandingInterestingMarketingSmell How ‘new car smell’ is created at Nissan | Automotive Testing Technology International
BrandingExperientialMarketingMultisensorySmellTasteTouch/Feel/TextureVisual First look: Diageo opens incredible Johnnie Walker Experience in Edinburgh | Daily Record
BrandingInterestingMarketingSmellTechnology How digital olfaction could make inroads with grocers and consumers | Grocery Dive
MarketingMultisensory Ben & Jerry’s creates limited-edition game for ice cream fans – here’s how to get one | Surrey Live
ArtMarketingScientific Is retail boring now? Here’s how stores have lost the balance of art and science | Smart Company
MarketingMultisensorySmell IKEA offers scented candles that smell like their famous meatballs to its loyal customers | Republic World
MarketingMultisensory How Digital Sensory Marketing Is Key To Appealing To Today’s Consumer | Deccan Herald
BrandingMarketingMultisensoryTasteTouch/Feel/TextureVisual Iconic Iced Tea brand selling limited edition bikes for 99¢ to Canadians | NEWS 1130
BrandingFlavourMarketingMultisensorySmellTasteTouch/Feel/TextureVisual Vizzy Hard Seltzer is releasing a limited-edition line of seltzer-scented swimwear | JS Online
BrandingMarketingMultisensoryTasteVisual Forget cameras – Nikon has just launched a new range of candy!
MarketingSound Background Music Demand Surges as Sensory Marketing Gains Traction Through 2027 | The Manomet Current
InterestingMarketingMultisensoryTechnology Human senses: the next battlefield for online retailers | Livemint
MarketingSmellTechnology Business Scents: The Rise of Digital Olfaction | MIT Sloan Management Review
Augmented + virtual realityMarketing How Augmented Reality Is Changing The World Of Marketing For Brands | INC42
BrandingMarketingSmellTouch/Feel/TextureVisual Oscar Mayer makes bacon-scented shoelaces, will give them away to fans | Fox news
MarketingMultisensoryTasteVisual Previewing World of Warcraft’s next cookbook, with Shadowlands recipes | Polygon
BrandingMarketingSound Palladium Hotel Group curates exclusive Ibiza playlist for all hotels | TravelDailyNews International
MarketingMultisensorySmellVisual Del Monte giving away banana and pineapple scented wrapping paper | pennlive.com
Augmented + virtual realityMarketingMultisensorySmellTouch/Feel/TextureVisual Peak experience: Bulgari’s virtual reality fragrance experiment is pretty cool | Wallpaper
MarketingMultisensorySmellSoundTasteTrendyVisual Carl’s Jr. and Hardee’s tempt all 5 senses with immersive campaign | Marketing Dive
MarketingMultisensorySmellVisual You can buy a scented candle that smells of Aero chocolate | Metro News
BrandingMarketingMultisensory McDonald’s Gives Quarter Pounder Fans a Perfecter New Way to Display Their Burger Love | McDonald’s Corporation
MarketingMultisensorySmellSoundVisual Dove soundtracks self-care with Pandora partnership | Marketing Dive
BrandingEntertainmentMarketingMultisensorySmellSoundTasteVisual The Macallan Experience launches at Raffles Hotel: A multi-sensory immersive whisky experience | Buro 24/7 Singapore
MarketingSmell How the Sister Duo at Olfactive Branding Firm 12.29 Is Advancing Scent Marketing | Coveteur
EntertainmentMarketingSmell World of Coca-Cola adds Scent Discovery exhibit | Atlanta Business Chronicle
BrandingMarketingMultisensorySmellVisual Samsung ecobubble washing machine has it’s own bespoke fragrance | Idealhome
BrandingMarketingMultisensoryTasteTouch/Feel/TextureVisual M&S is selling gin snow globes – and they’ll get you in the Christmas spirit | The Sun
BrandingMarketingMultisensoryTasteVisual Pickering’s Gin’s ‘must-have’ Christmas item for any drinks fan return as Gin Baubles go on sale | Daily Record
Augmented + virtual realityMarketingVisual Khaite Debuts the First Augmented Reality Experiment of Spring 2021 | Vogue
MarketingMultisensorySmellVisual DQ Fall Blizzard Treat Candle Collection and new Fall Blizzard Menu | Fansided
Augmented + virtual realityMarketingMultisensorySmellSoundVisual How to Use Sensory Marketing Online | CMSWire
BrandingEntertainmentMarketingMultisensory Woodford Reserve creates Spectacle for the Senses | The Spirits Business
BrandingEntertainmentMarketingMultisensory Heineken Silver Unveiled with Multi-Sensorial Adventure in Shanghai | That’s Shanghai
ArtEntertainmentMarketingMultisensoryTasteVisual United Visual Artists makes cognac cool again with Hennessy VSOP Privilege collab | Lifestyle Asia
MarketingMultisensoryTechnology Will digital wellbeing have its own vertical in the near future? | The Hindu
Augmented + virtual realityBrandingMarketingMultisensory What Leaders Need to Know About Augmented Reality | Forbes
Artificial IntelligenceAugmented + virtual realityMarketingSoundTrendyVisual On-trade digitisation, premiumisation and personalisation are major trends | Harpers Wine & Spirit Trade News
MarketingMultisensorySmellVisual Poetic Ads for the Fragrance Industry Try to Articulate the Power of Scent | Muse by Clio
