Skip to main content
The e.l.f. x Dunkin’ makeup collection is shown, including coffee-inspired textures, glazed-up formulas and ultra-pigmented shades. Business Wire

“Wake up and makeup” is the newest collaboration from Dunkin’ and e.l.f. Cosmetics. The makeup line will include a variety of products, all Dunkin’ inspired — some even donut scented.

“e.l.f. and Dunkin’ run on a shared mission to delight our communities, serve up excitement and help you to be your best (s)e.l.f.,” said Kory Marchisotto, chief marketing officer at e.l.f.

“We’ve long admired the genuine connection e.l.f. has forged with their community and believe it mirrors the connection we have with our Dunkin’ fans,” said Peter Callaro, vice president of integrated marketing communications at Dunkin’.

Where can I buy it? The collection will drop online at the e.l.f. website on Friday, and will be available at Ulta stores nationwide and online on April 3.

Source: Dunkin’ and e.l.f. collab to make a donut-scented makeup line