Recent projects

Recent multisensory posts

Multisensory

Why everyone should grow herbs for flavour and scent – all year round | The Telegraph

Herb border planted with thyme, chives, sage and mint, among others CREDIT: GAPPHOTOS.COM Garden or no…
Branding

The wellness movement has infiltrated car design | Quartz

FORD Windows to nature. Picture an early-morning soiree with fruit parfaits, boxed water, and a…
Entertainment

Eat and drink during performances… “this activates taste, touch and smell as well as sight and sound, making the theatre multi-sensory, multimodal, and embodied | Deccan Chronicle

 A scene from Cafe Play For Erin B. Mee, a renowned theatre person from the…
Emotions
The Swaying Power Of Scented Spaces Isn’t Always Right Under Our Nose | NPR
Emotions
12 Best (and Worst!) Smells To INSTANTLY Transport You to Iconic Theme Park Rides | Theme Park Tourist
Art
A Virtual Reality Meal Is a Powerful Comment on Being Asian in America | Hyperallergic 
Branding
Hendrick’s Gin creates launderette activation | Campaign Live
Art
Multi-sensory kinetic installation work ‘Finale: Bouquet’ arrives at Te Papa Toi Art gallery | Stuff.co.nz
Entertainment
How Being Able To See Music Can Help You Become A Better Listener | Telekom Electronic Beats
Art
San Antonio Artists Mark Menjivar and Amada Miller Will Bring Birdsong and the Smells of Space to the DoSeum This Fall | ArtSlut
Branding
Guest blog: What’s the real secret brands can learn from Secret Cinema’s success? | Event Industry News
Branding
FILA “Explore” Multisensory Pop-Up in New York | HYPEBAE

All memorable experiences are multisensory

LJWH

The multisensory gap existing between Mother nature & man-made experiences is becoming smaller by the day

msensory

Smell is perhaps the sense which is least harnessed by marketers, yet it is the only one which is directly hard-wired to our brains, with no transformation of the olfactory signal (scent) taking place on the way to the brain. This is why smell is particularly evocative and capable of triggering such strong emotions and memories.

RW Connect - Making Sense of Emotions - 30th September, 2014

I use colours to compose music