Recent multisensory posts


Peroni’s New Perfume Collab Is Inspired By These Beer Cocktails | Tasting Table

Monica Schipper/Getty Images When you think of perfume scents, ones that are floral and sweet…

Smoke & Mirrors unveils new art-inspired cocktails | The Spirits Business

Singapore-based rooftop bar Smoke & Mirrors has released the second instalment of its signature cocktail…

Humans have 5 senses, but there’s ‘An Immense World’ of experiences for animals | NPR

Ayesha Rascoe speaks with journalist Ed Yong about his new book, "An Immense World." Yong…
Camille: The Story, an interactive, multi-sensory experience at the Segal  |
Why sounds and smells are as vital to cities as the sights | Technology Review
Sensory Urbanism: Researchers make the case for fighting ‘visual bias in urban planning’ | News | Archinect
The Brain Has a ‘Low-Power Mode’ That Blunts Our Senses | Quanta Magazine
Living la dolce Velveeta: New nail polish leaves your fingers smelling like melted cheese | USA Today
You Wear What You Eat: China Can’t Get Enough of Food Collabs | Jing Daily
Upscale Home Fragrances Are Getting More Creative | InStyle
The sight, sound and smell of the Troubles: a sensory way of remembering the conflict | The Irish Times
Constanze Bachmann’s groundbreaking UAL project redefines what fashion means | Creative Boom

Recent projects

All memorable experiences are multisensory


The multisensory gap existing between Mother nature & man-made experiences is becoming smaller by the day


Smell is perhaps the sense which is least harnessed by marketers, yet it is the only one which is directly hard-wired to our brains, with no transformation of the olfactory signal (scent) taking place on the way to the brain. This is why smell is particularly evocative and capable of triggering such strong emotions and memories.

RW Connect - Making Sense of Emotions - 30th September, 2014

I use colours to compose music