Recent multisensory posts

Augmented & virtual reality

Virtual reality involving multisensory sensory inputs for reducing pain | Brain Blogger

Falling Through the Cracks in Pain Management Pain and Opioids Chronic pain is debilitating, and…
Education

Battling anti-Semitism with multisensory Holocaust survivor stories | J-Wire

The rising tide of anti-Semitism around the world, including New Zealand, means that the re-telling…
Augmented & virtual reality

Virtual Reality May Effectively Reduce Sensory, Affective, and Cognitive Pain During Labor | Clinical Pain Advisor

Virtual reality (VR) may effectively alleviate pain and anxiety for unmedicated women experiencing contractions during the…
Branding

The Glenlivet Code Is Putting Whisky Connoisseurs To The Test | Prestige Online

Imagine a whisky being released with little to no information. That’s what happened when The…
Entertainment
Exclusive luxury dining experience where an intense array of scents, textures, aromas, Malaysian culinary flavours & accentuated imaginative landscape of images, sounds and interactivity. | Star2.com
Art
The art of scent: Chandler Burr on the most unheralded of artistic mediums | The Globe & Mail
Interesting
Extracting audio from visual information | MIT News
Health
Olfactory receptors ‘do more than smell’ | Medical News Today
Branding
Brands leverage scratch-and-sniff marketing to delight consumers | CASSANDRA
Art
Teaching a bunch of visually impaired kids to paint by recognising each colour by its unique smell | Mid-day.com
Experiential
CLOSE isn’t just easy on the ears, it’s an immersive, multi-sensory spectacle | Electronicbeats.net
Augmented & virtual reality
Cineplex virtual-reality experience combines virtual reality technology and sensory effects, like touch and smell  | CTV news
Augmented & virtual reality
The VOID will bring immersive VR – through sight, sound, touch, smell and motion | Troymedia
Augmented & virtual reality
New virtual reality game that includes smell & touch | Edmonton Journal
Augmented & virtual reality
Virtual reality games to help patients’ rehabilitation in UAE
Interesting
Sensory Starvation: Making Outer Space Smell Like Fresh Cut Grass | The Crux
Health
New tool uses audio, visual stimuli to help detect cognitive decline | Healio
Augmented & virtual reality
Immersive Marketing Technology Is Already a Thing. The Trick Is How You Deliver the Experience | Skyword
Multisensory
LMN Architects reveals design for Octave 9, an experimental music experience space for the Seattle Symphony | Global News Wire
Multisensory
10 Sound Artists to Look Out For | Adorama

All memorable experiences are multisensory

The multisensory gap existing between Mother nature & man-made experiences is becoming smaller by the day

Smell is perhaps the sense which is least harnessed by marketers, yet it is the only one which is directly hard-wired to our brains, with no transformation of the olfactory signal (scent) taking place on the way to the brain. This is why smell is particularly evocative and capable of triggering such strong emotions and memories.

RW Connect - Making Sense of Emotions - 30th September, 2014

When I compose music,

I see colours