H-E-B’s bringing the smells of the rodeo to your kitchen | Austin 360

By 16/03/2019 Smell

Your dishes can now smell like the rodeo but in a good way, thanks to H-E-B.

With the Houston Rodeo wrapping up and the Austin Rodeo just getting startedTexas’ top retailer is now selling a trio of rodeo-inspired dish soaps for a limited time.

The scents — Texas Rodeo, Texas Rodeo Snowcone, Texas Rodeo Funnel Cake — come in three colors (blue, teal and yellow), but how do they smell? I shared the soaps with several colleagues in the newsroom, and everyone agrees that the one with the Texas Rodeo smell was the favorite, at least for doing dishes. The snowcone-scented soap smelled like sugar or blue raspberry, while the funnel cake had more of a buttercream or “butter, sugar and vanilla” scent, kind of “like when you’re making cookie dough.” The non-food scent is supposed to smell like leather, tack or a saddle, but a horse-owning co-worker said the smell was more like “a cowboy who just got out of the shower.”

From an H-E-B rep: “Our H-E-B soap team is trying to make washing dishes fun! We want our customers to be excited about the next Limited Edition Dish Soaps and we want the fragrances and experience to be all about Texas. We looked all across Texas for events that are truly Texas.”

The soaps cost $1.97 and are on sale in stores for a limited time.

Source: H-E-B’s bringing the smells of the rodeo to your kitchen

Random sensory quotes

Memories, imagination, old sentiments, and associations are more readily reached through the sense of smell than through any other channel.

— Oliver Wendell Holmes