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It takes a lot of work for retail brands to deliver a remarkable experience. However, it can be done by making sure the environment provides a sensory experience. A sensory experience affects a human’s sense of sound, sight, touch, smell and taste. Retailers often naturally focus on sight, primarily caring about how the space looks. But what they don’t realize is that the look and feel of the environment encompasses a lot more than simply how it appears.

Source: Building a Multi-Sensory Retail Experience | Chain Store Age

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Random sensory quotes

“In an age of music where there are just so few real singers, people who not only sing well but have this amazing passion and range and raw emotion, I feel they’re going to give her her just due.”

— Mimi Valdes