When it comes to fragrance, strategies are varied. Some women like their scent to make an entrance, announcing their presence from a few feet away. Others prefer something more subtle that is only noticeable to those who come within a whisper’s distance. For an even more intimate approach, consider scented lingerie, which is now a thing thanks to a very sexy collaboration between Fleur du Mal and By Kilian.
Led by Jennifer Zuccarini and Kilian Hennessy respectively, the two-equally chic brands have just produced lingerie that incorporates microencapsulation technology to keep lace fragranced for about six hand washes. It’s based off something that happens everyday without us even realizing it, Hennessy explains to CR: “When you wash your clothes, you have microcapsules in the powder that contain scent. When you wear the clothes, by breaking the capsule, you release the scent.”