LONDON – With daylight hours dwindling and the winter blues setting in, the Sheraton Grand London Park Lane has launched London’s first Five Senses Suite. Working with a Behavioural Scientist and Psychologist, the renowned Art Deco hotel in Mayfair has introduced an array of items and experiences which have been found to be conducive to a happy state, marked by an increased release of endorphins.
The three-layered research (questionnaire, facial coding and heart rate monitoring) revealed the soothing sound of Jazz made 3 out of 4 respondents feel happy and positive, whilst soft, fluffy towels ignited feelings of contentment in an impressive 98% of respondents. Other findings showed that the colour green was one of the most smile-inducing sights, with an image of flowers making almost three quarters of people (72%) report feeling content. Champagne and fresh fruit encouraged the highest release of endorphins during a taste test, and when it comes to smell, the fresh scent of the ocean came out top with 79% of respondents reporting feeling uplifted. Lavender was a close second of the scents, producing 1.3 smiles per person on average.
In response to the findings, the luxurious Grand Suite overlooking leafy Green Park at the Sheraton Grand London Park Lane will become London’s only Five Senses Suite offering guests a memorable multi-sensory hotel experience. A dedicated Five Senses Concierge will greet guests on arrival, offering a choice of the finest quality towels from the limited edition bath linen menu. Guests will also choose their favoured smile inducing aroma, lavender or sea salt, which will be infused in diffusers and bath salts. A glass of their preferred fizz and the uplifting British Jazz played through the vintage record player will ease guests through the tough decisions.