McDonald’s has teamed up with leading sleepwear brand Peter Alexander to launch an exclusive range of limited-edition pyjamas, shorts and sweaters.
The new collection features iconic characters Ronald McDonald, Grimace, Birdie and the Hamburglar.
Inspired by McDonald’s red and gold colours, world famous burgers, fries and beloved characters, the collection celebrates 50 years of Macca’s in Australia.
McDonald’s Australia marketing manager Amanda Nakad said the restaurant giant was thrilled about the new collaboration.
“We are so excited to partner with Peter Alexander to launch our very own range of limited-edition Macca’s pyjamas,” Nakad said.
“Ronald, Grimace, Birdie and the Hamburglar are a huge part of our history and we love the sense of nostalgia and fun they bring to making this collection so uniquely Macca’s.
“We can’t wait to see our customers sporting their iconic PJ’s and joining us in celebration of 50 years in Australia.”
Sleepwear designer Peter Alexander added: “We’ve brought to life the iconic McDonaldland characters, the retro feel of the 1970s and our signature sleepwear style in a collection that is sure to bring back memories of childhood treats, late night Macca’s runs and that Big Mac feeling.”
How you can buy it
The new McDonald’s sleepwear collection is available in 10 unique designs for adults and teens.
The collection will be available online and in Peter Alexander stores from today until stocks last.
The new range
The new range includes:
- Macca’s Terry Sweater – $89.95
- Macca’s Flannelette PJ Pant – $79.95
- McDonald’s Choose Happy Tee – $59.95
- Macca’s Choose Happy Mid Short – $59.95
- Macca’s Hamburgular Terry Jogger PJ Pant – $79.95
- Macca’s Sweater – $89.95
- McDonald’s Choose Happy Shortie PJ Set – $109
- McDonald’s Classic PJ Pant – $89.95
- Macca’s Long Sleeve Classic PJ Set – $129
- P.A Plus McDonald’s Choose Happy PJ Set – $109
- P.A Plus Macca’s Long Sleeve Classic PJ Set – $129
- Kids Macca’s Flannelette PJ Set – $69.95
The Macca’s x Peter Alexander collaboration is part of McDonald’s 50th birthday celebrations in Australia.
From June and until the end of August, customers will be given many reasons to celebrate with Macca’s, including a range of promotions, collaborations and new menu items.
This week, Macca’s will be introducing the Birthday McFlurry in all restaurants nationwide from Wednesday, 7 July, for a limited time only.
Made up of favourite Aussie birthday flavours, the new McFlurry features bite-sized pieces of custard pie, mixed in with creamy soft serve and topped with caramel sauce and birthday sprinkles.
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