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VR is offering a contemporary solution to marketers in the activation and sampling environment – multi-sensory experience

By 15/08/2017June 11th, 2018No Comments

Andreas Smit, Isilumko Activate business partners, says that consumers are in no ways geared to process more information today than in years past, with some schools of thought suggesting that the prevalence of multitasking has further reduced the attention being paid to marketing.

Source: Can VR amp up your activations?

Random sensory quotes

If you are a chef, no matter how good a chef you are, it’s not good cooking for yourself; the joy is in cooking for others – it’s the same with music

— will.i.am