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The Science of Smell: How Retailers Can Use Scent Marketing to Influence Shoppers – Shopify

Retail spaces have plenty to consider when creating the right atmosphere to suit the goods and services they’re selling. Location, décor, employee uniforms, lighting, art, temperature, music and increasingly smell, all combine to create an immersive brand experience. Think of some of the most popular retail locations and you’ll understand what I mean.

Source: The Science of Smell: How Retailers Can Use Scent Marketing to Influence Shoppers – Shopify

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Random sensory quotes

Now, look. Now, I seen the woman; my sense of sight said she was there. Then I knew she was there by the sense of sight. I closed my eyes; I didn’t have sight. Then I felt her, and the sense of feeling said she was there. The sense of feeling was just as direct as the sense of sight, because it was a direct evidence. Now, faith is a direct evidence of things not seen, felt, taste, smelled, or heard. Now, look here. I’m going to close my eyes now.

— Rev. William Marrion Branham