the collaborative installation of SONOS, banbanbanban, and superNature creates a visual motion projection in the space, which allows the flow of new experiences and the existence of sound. the sound ‘rays’ its graphical form into the air and space to make itself visible for the observer so that they re-explore the notion of it.

the video shows a box, in which SONOS’ playbase — the brand’s sound streamer — plays banbanbanban’s music, visualizing it through animation created by superNature. the observer, sitting in a chair in the middle of the box installed by touching studio, experiences the ‘ray of sound’.

Source: SONOS visualizes sounds through graphical rays, with banbanbanban & superNature

Random sensory quotes

The biggest hits – be they Coca-Cola or Doritos – owe their success to complex formulas that pique the taste buds enough to be alluring but don’t have a distinct, overriding single flavor that tells the brain to stop eating.

— Michael Moss