FlavourMarketingMultisensorySmellSoundTaste

Smell, taste, sound: Getting sensory branding right | Thinking | Landor

Random sensory quotes

People are always bemoaning the fact that electronic music is finding its way into the mainstream. To me, that’s the best possible thing. It’s going to give us a much bigger platform. It’s going to train people’s ears to these sounds so they can listen to a track even if it doesn’t have vocals.

— Tycho