Called Le Nuage Parfumé (or Perfumed Cloud), it is comprised of a cloud suspended in the middle of a large see-through glass cubical structure standing at the base of the Palais de Tokyo museum and Musée d’Art Moderne. The project is the brainchild of Mathilde Laurent, Cartier’s in-house perfumer, who wants fragrance to be viewed differently.

And it is. People may enter five at a time through an antechamber, so the closely regulated interior temperature — cool below and much warmer above — is maintained. Then, one by one they climb a twisting metal staircase, which rises through a tangible, suspended cloud scented with L’Envol de Cartier, a perfume conceived by Laurent.

Source: Cartier Conceives Perfumed Cloud

Random sensory quotes

When I heard the idea of a Slayer wine, I tasted the wines they suggested for us. To be honest, I was a bit skeptical at first before I tasted it, but once I tried it, I thought, ‘You know what? This is actually really good. A really fruity and round type of flavor for a red wine.’ It’s very flavorful and tasted awesome!

— Tom Araya