BrandingExperientialMarketingMontreal See Inside the Dior Beauty Pop-Up That Went Viral During NYFW | BizBash
EntertainmentInterestingMontreal Luxury Escapes lab gives personalised holiday recommendations based on sensory cues | The Drum
MemoryMontrealNeuroscienceSmell How Neuroscientists Are Capturing the Aromas of Cities in Luxury Candles | Fortune
Augmented + virtual realityEntertainmentExperientialInterestingMontrealMultisensorySoundTechnologyTrendyVisual Cirque du Soleil founder to open pyramid theatre in Montreal | blooloop
MontrealMultisensoryNeuroscienceScientificSmellVisual People with a good sense of smell are better at navigation | DailyMail
EntertainmentMontrealMultisensorySmellSound Wasiu Raps About the Smells of Montreal on “Cigarettes & Poutine”